HealthBuddy services empower chronic patients to have the same quality of life as any other person.
In Europe, 1 out of 3 people have one or more chronic diseases. Costs for chronic care is about 85% of total HC costs, and on the rise due to more and more elderly. Despite being medically well-treated, many people with chronic conditions still struggle in everyday life. Healthcare systems are under pressure due to imbalance in capacity of doctors and nurses vs demand. In several chronic disease areas with multiple medical treatments available, there is still challenge with matching patient and treatment.
HealthBuddy is a patient empowerment platform for a number disease specific solutions. Our flagship product and prioritized area is RheumaBuddy for Rheumatoid Arthritis. Moreover, we have solutions in cancer, psoriasis, HIV, heart failure and more.
RheumaBuddy is a digital therapeutics product for supported self-management for people living with Rheumatoid Arthritis. It is able to give personalized experience based on data. It is based on behavioral design models from Acceptance & Commitment in combination with Affective Design.
RheumaBuddy was awarded as best patient-initiative by EULAR, European League Against Rheumatism, in 2015.
Kræftværket App has through a number of clinical studies shown to have a positive benefit for patients Quality of Life.
Business Model: App prescription model.
Therapeutic Area: Rheumatoid Arthritis (main), cancer, HIV, psoriasis.
Maturity Stage: product still under product-market-fit iterations. Well established brand in RA care. Kræftværket app to go from R&D pilot to standard of care in DK.
'With the app, my rheumatologist has been able to give me a better treatment, so that I can live without pain.' - RheumaBuddy patient
'Kræftværket means a lot to me because it allows me to spend time with people who have the same thoughts and have been through the same experiences. It’s a place where I can relax and be myself.' - Kræftværket patient