Where health tech
meets real change.

Selling health tech to hospitals and selling it directly to patients and consumers call for different approaches to brand, messaging, channels and trust. This workshop is about getting them right for your company.

Why attend?
Health tech has traditionally been sold to hospitals, municipalities and other healthcare buyers, but more and more companies are looking at reaching patients and consumers directly. Hear the latest trends in health tech marketing and branding, bring your own marketing challenge and work through it step by step. You leave with concrete ideas and a plan to apply to your own company.

Who is it for?
Open to all Health Tech Hub members. Most relevant if you market to hospitals, municipalities and other healthcare buyers, to patients and consumers, or to both

What is the format?
A hands-on morning workshop. Alan opens with a real-case presentation, then you work in teams to craft an effective marketing and branding strategy, with time to look at your own cases and challenges. Alan and the other participants give input

Who will you meet?
Alan Emmis, Partner and Communication Consultant at &Robin, a full-service healthcare agency working across scientific engagement, healthcare professional and patient engagement, branding and identity.